Mas del Serral

ILLUSTRATIONS DESIGN FOR THE REBRANDING AND PACKAGING OF MAS DEL SERRAL. ART DIRECTION OF THE PROJECT DONE BY MUCHO.

Pepe Raventós produces Mas del Serral to return to its origins, to what they once were: traditional agriculture in which the only factors involved are nature, humanity and animals. This type of agriculture always seeks maximum respect for the plot, which is the most important in the area; Its soils are over 16 million years old and its vines are over 60 years old.

The design solution is due to all this: going back to the origins of graphic design and manual work done with extreme care and love.